0

Privacy Policy

Your information should have a purpose.

SocialFuel LLC ("SocialFuel," "we," "us," or "our") provides SEO, website, content, digital PR, reputation, analytics, call tracking, live chat, and related marketing services for law firms. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit socialfuel.us, purchase a service, complete onboarding, communicate with us, or use a SocialFuel service.pages and process indexable content before those pages are eligible for its index.

This policy applies to SocialFuel's own website and business operations. When we process information on behalf of a law firm client - for example, through a client's live chat, call intake, analytics, or marketing systems - the law firm may be the business or controller responsible for that information, and the law firm's privacy policy may also apply.live chat, and related marketing services for law firms. This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit socialfuel.us, purchase a service, complete onboarding, communicate with us, or use a SocialFuel service.pages and process indexable content before those pages are eligible for its index.

Please do not send confidential case files, medical records, Social Security numbers, passwords, or other highly sensitive information through a general SocialFuel form or ordinary email. If sensitive access or information is necessary for a service, we may provide a more appropriate method.

1. Information we collect

01

Contact & business information

Name, law firm name, email address, phone number, website, office locations, practice areas, target markets, and other information you provide through checkout, onboarding, contact forms, or support.

02

Service & account access information

Information needed to perform purchased services, such as website/CMS access, Google Business Profile, Google Analytics, Search Console, social profiles, advertising accounts, reporting platforms, directory accounts, and similar business tools. We prefer role-based invitations or authorized account access rather than passwords sent through unsecured channels.

03

Transaction information

Purchase amount, service selected, billing status, and related transaction records. Payment card information is handled by third-party payment processors; SocialFuel does not need to receive full card numbers to fulfill your order.

04

Website & device information

IP address, browser and device information, approximate location, pages viewed, referring pages, timestamps, interactions, and similar technical data collected through server logs, cookies, analytics tools, pixels, and related technologies.

05

Calls, chats & communications

Emails, support requests, form submissions, chat transcripts, call details, intake answers, and - where enabled and legally permitted - recordings or transcriptions used to provide call tracking, answering, live chat, support, or quality review.

06

Campaign information

Business and attorney information, approved content, media assets, public firm details, citations, directory data, and other materials needed to carry out SEO, PR, reputation, link-building, scholarship, publishing, and related campaigns.

Use only what the work requires.

2. How we use information

3. How we disclose information

We may disclose information only as reasonably necessary for the purposes described in this policy, including to:

Service providers. Hosting, payment processing, analytics, email, CRM, website development, data storage, call/chat intake, reporting, security, and other vendors that help us operate SocialFuel or fulfill your order.

Campaign vendors and publishers. Directories, publications, PR distribution services, link-building providers, scholarship or educational outreach partners, review/reputation providers, and similar vendors when that disclosure is part of the service your law firm purchased.

Professional advisers. Attorneys, accountants, insurers, and other advisers when reasonably necessary.

Legal and safety recipients. Government authorities, courts, law enforcement, or other parties when required by law or reasonably necessary to protect rights, safety, or security.

Business transfers. A buyer, successor, investor, or adviser in connection with a merger, acquisition, financing, reorganization, or sale of all or part of the business.

SocialFuel does not sell personal information for money.

SocialFuel does not sell personal information for money. We may use analytics, advertising, or measurement technologies that disclose online identifiers or activity data to third parties. Depending on the law that applies to you, some of those disclosures may be treated as "sharing," "sale," or "targeted advertising." Where applicable, you may have the right to opt out.

4. Cookies, analytics & advertising

SocialFuel may use cookies, pixels, tags, and similar technologies to keep the site working, understand how visitors use it, measure campaigns, remember preferences, prevent abuse, and support advertising or retargeting. We may use Google Analytics and similar services, which can collect device/browser information, approximate geolocation, session information, and interaction data.

You can control cookies through your browser and, where available, our consent or preference tools. Blocking some cookies may affect site functionality. If applicable law requires recognition of a browser-based opt-out preference signal, we will process that signal as required.

5. Payments & third-party services

Checkout, payment processing, embedded tools, scheduling, social platforms, analytics, directories, publisher websites, and other third-party services are governed by their own terms and privacy practices. SocialFuel is not responsible for the privacy practices of websites or services we do not control.

Your data. Your choices.

6. Data retention

We retain personal information for as long as reasonably necessary to provide services, maintain business and transaction records, resolve disputes, enforce agreements, meet legal or tax obligations, and protect against fraud or abuse. When information is no longer needed, we may delete, de-identify, or securely archive it as appropriate.

7. Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. No website, network, transmission, or storage system can be guaranteed to be completely secure. Clients are responsible for limiting account access to authorized users and for promptly removing access when it is no longer needed.

8. Privacy rights

Depending on where you live and whether a privacy law applies to SocialFuel in a particular context, you may have rights to:

How to submit a request. Use the Contact page on socialfuel.us and identify the request as a Privacy Request. Tell us the name and email address associated with your relationship with SocialFuel and the right you want to exercise. We may need to verify your identity before completing a request. Authorized agents may be required to provide proof of authority.

Appeals. If applicable law gives you a right to appeal a denied privacy request, reply to our decision or contact us again with Privacy Appeal and explain why you believe the request should be reconsidered.

9. Children

SocialFuel is a business-to-business service for law firms and is not directed to children under 13. We do not knowingly collect personal information from children under 13 through our website. If you believe a child has provided personal information to us, contact us so we can review the situation.

10. Client-controlled lead data

When a law firm uses SocialFuel for call intake, live chat, analytics, CRM routing, or similar services, the law firm may control the prospective-client data collected through those systems. Requests concerning that information may need to be directed to the law firm first. SocialFuel will assist clients with privacy obligations as required by applicable agreements and law.

11. Changes to this policy

We may update this Privacy Policy as our services, vendors, technology, or legal obligations change. The effective date at the top of the policy shows when the current version became effective. Material changes may be highlighted on the website or communicated in another reasonable manner.

Privacy questions or requests

SocialFuel LLC

Houston, Texas

socialfuel.us

Submit privacy requests through the Contact page on socialfuel.us.